SEO Codes

In SEO, backlinks play a very important role. Backlinks or also known as inbound links, are the links that are directed towards your website. The number of backlinks is an indication of the popularity of a particular website. It is very important because some search engines, especially Google, will give more credit to those websites that have a good number of quality backlinks. As a result, the search engines will consider such websites more relevant than others in their results pages for a search query.

You can have a great content but remember that if you have no links, no one will find you. It is comparable to a hotel built in the desert with no roads to it. Meanwhile, Link Building and Content Writing are still the key points when it comes to SEO ranking. Thus, see to it that these two factors must be given attention. Below are the major sources of backlinks:

• Directories – For this one, try to find those that at the least have captcha requirements. You can use the page rank as a basic guide for the value of that directory at a particular point of time. Also dig into the directory site according to your category and find what the PR is there. For example, if the PR is 1 and the page you are optimising is 0, then, it’s still worth it.

• Blogs – Blog commenting still works nowadays. But tread carefully and don’t annoy the blog owners for your comment to be approved. There are some blogs though that automatically posts your comment and do not require permission from the owner.

• Partners / Current Clients – Another way to get backlinks is to get your partners or clients to link to you especially if they leave a testimonial or if you deal with them often.

• Paid Links – This might cost you a little bit but there is no harm doing this in moderation. An example of this is the Yahoo’s Directory Listing which is a paid listing. You can also approach other sites that have historical value and keep their value for months or even years on end.

• Associations and Organisations in your field – This might require some digging but it might be a good strategy.

• Social Media Profiles – This is a very effective way to get backlinks and let others know about your webpage. However, just be careful and don’t go spamming on sites like Twitter or Facebook.

There are still other ways to get backlinks. But the above-mentioned sources are the most commonly used and proven to be effective by many of those who are on the task of search engine optimization.